18A – Create a Customer Avatar
My customer has the hobbies of maintaining his looks and understanding that his looks always matter. He likes to trim his beard and keep things clean. They are people who are sometimes lazy, yet like doing things that are fun and efficient with time. They can be younger or older, just anyone with a beard that likes to maintain it without a mess. Probably someone who has this issue on a regular basis, so someone who trims their beard very often.
I feel that I relate with the customer for this product. I am someone who trims my beard very often, almost a few times a week. This is a product that I can see myself using on a weekly basis. I do not think that this is a coincidence, since I got this idea based off an issue that I have and face on a normal basis. I love this idea and it is something that I can see myself realistically buying if it were real.
Hey Akshay,
ReplyDeleteI think it is important for us to be able to relate to our customers. We came up with the idea so we have the same problem as our customers do. I know I am able to relate to my customer so it is good that you do too. Knowing that you relate to your customer is a valuable tool because you are able to put your head in their shoes when buying a product.
Hey,
ReplyDeleteI think your customer avatar is fitting for your product. It makes sense that someone who is interested in a beard hair cleaning tool would like to be efficient. Since your tool focuses on cleaning up, I think it is accurate that your customer would like things to be clean all the time. This would be good for a lazy person too because it would take less time than other cleaning methods.
I think the avatar you've come up with is the exact kind of person that would use your product. It's interesting to see the similarities between you and the avatar. Clearly these are not coincidences, since we came up with these ideas from our Bug List in the beginning, so the product or service is going to relate to something in our own lives.
ReplyDelete