28A – Your Exit Strategy
I intend on making the concept of the Happy Beard popular and then selling it to a larger company for a big profit. From there, I will hopefully make a deal where I will get a certain percentage of the profit made on each unit sold by the company. This way, I am still invested in the product since I sti have an incentive to keep selling it, yet there is the backing of a very large company who can improve on the product. This has influenced other parts of the concept in terms of the logistics behind the product. Creatively, I can work on the product and change it as necessary. However, with the company, I can work to improve the product that can then be sold to customers who need this product. This exit strategy makes me not need to work as hard to find big manufacturers for this product since the larger company that I will sell this product to already has the contacts in place to make this product on a bigger scale. This is important since it allows me to focus pn marketing the produc...